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Meet the New Face of Rum

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Pa'lante is Mexican rum made with Cuban tradition. Our traditional rums showcase the spirit’s versatility and quality, while our flavored rums will help you experience cocktails in a totally different way.

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Dark Rum

An 8-year blend for both sipping and mixing, we use both Mexican and American white oak in the aging process.

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Dark Rum

An 8-year blend for both sipping and mixing, we use both Mexican and American white oak in the aging process.

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Botanical Rum

An herbaceous blend, like gin without the juniper note, with a cinnamon sweetness and ginger spice.

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Botanical Rum

An herbaceous blend, like gin without the juniper note, with a cinnamon sweetness and ginger spice.

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Coffee Rum

A balanced blend - not too bitter or sweet - for the true coffee lovers. Base is a 3-year rum.

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Coffee Rum

A balanced blend - not too bitter or sweet - for the true coffee lovers. Base is a 3-year rum.

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Habanero Rum

A complex blend giving citrus aromas, a hint of smoke, and subtle heat. Base is a 5-year rum.

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Habanero Rum

A complex blend giving citrus aromas, a hint of smoke, and subtle heat. Base is a 5-year rum.

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White Rum

A harmonious blend highlighting the freshness of the cane and natural sweetness of molasses.

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White Rum

A harmonious blend highlighting the freshness of the cane and natural sweetness of molasses.

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DREAM like Martí

José Martí fought for Cuban independence from exile in New York City. He once wrote of the Statue of Liberty: “Here you are like a poet’s dream, great as the space between heaven and earth.” We hope this masterfully blended rum inspires you to dream like Martí and hustle like an immigrant.

DEFY like Sor Juana

Sor Juana Inés de la Cruz was a Mexican nun and intellectual whose philosophical letters on women’s rights and poems denouncing “Foolish Men” made her a feminist icon. We hope this herbaceous rum inspires you to defy like Sor Juana and enlighten future generations.

LEAD like Biohó

Benkos Biohó was a West African prince who fended off Spanish attacks for years, which led to San Basilio de Palenque becoming the first free village in the Americas in 1713. We hope this robust spirit inspires you to lead like Biohó and defend your freedom.

DARE like Leftraru

Leftraru was a Mapuche Toqui who spent his teen years as a captive of Chile’s first royal governor, learning weaponry and horse riding. After escaping, he led campaigns to kill the governor and oust the Spanish from Concepción. We hope this complex, 5-year rum inspires you to dare like Leftraru and fight for justice.